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Brochure Advertising

SEASPAR offers brochure advertising opportunities for businesses and community associates to enhance their market exposure, increase sales and services, and create greater visibility to the public.

Brochure information
At least 4,600 copies are printed 3 times per year.

Brochures are distributed within SEASPAR’s eleven member entities to park district facilities, village halls, libraries, schools, and social service agencies and organizations.  They are also distributed beyond SEASPAR’s borders to agencies serving people with disabilities.   Brochures are direct mailed to all current participants and those who ask to receive the brochure. 

The brochures have a “shelf life” of three-four months, as they contain information about activities that cover three-four months.  Example: The fall brochure will begin distribution in early August and contains information about programs through December. 

Space available for advertising
The back cover and the inside back cover (which faces the registration form) are available. 

Prices
One-half page      $500/season    $1,350/year

One-quarter page  $250/season     $675/year

Design details
Ads must be provided in TIF, PDF, or JPG format.  Ads are printed in black and the single color chosen by SEASPAR for the overall seasonal color.  Shading of the single feature color is provided.  Ads may be emailed or provided on CD.  Email ads to: cmorava@seaspar.org.  SEASPAR will not edit ads.  They will appear as provided.

Deadlines

Fall 2008 – Delivery in late July
Reservation for ad:  April 15
Ad materials due:  May 15

Winter/Spring 2009 – Delivery in early December
Reservation for ad:  September 15
Ad material due:  October 15

Summer 2009 – Delivery in mid April
Reservation for ad:  January 15
Ad material due:  February 15

2008 SEASPAR Advertising Terms

Conditions and Contact Regulations
1. Advertising opportunities are extended to any local, national or international business, non-profit agency and government agency that has or wishes to have a presence with SEASPAR.  Subject to SEASPAR’s terms for accepting advertising, contracts will be accepted on a first-come, first-served basis.
2. Advertising opportunities are not extended to any organization whose mission or goal is in conflict with SEASPAR’s mission statement.  SEASPAR values and promotes service accessibility, excellence, diversity, wholesomeness, and accountability.
3. SEASPAR reserves the right to refuse any advertising from organizations or companies that offer competing programs.
4. SEASPAR is a municipal organization and will not accept political advertising of any kind.
5. SEASPAR reserves the right to revise, reject or omit any ad at any time without notice.  Any camera-ready advertising submitted that does not conform to the publication’s mechanical requirements will be enlarged or reduced at the discretion of the brochure designer.  SEASPAR shall not be responsible for damages if an advertisement fails to be published for any reason.
6. SEASPAR reserves the right to determine and/or change the placement of ads without notice.
7. Advertisers and advertising agencies are liable for all content of advertisements (including copy, representation, and illustrations) and shall indemnify and hold harmless SEASPAR, without limitation against, for any and all claims made thereof against losses sustained by SEASPAR, its Board of Directors, or employees.
8. The advertiser and its agency, if there is one, each represent that they are fully authorized and licensed to use 1. the names, portrait, and/or pictures of living persons; 2. any copyrighted or trademarked materials; and 3. any testimonials contained in any advertisement submitted by or on behalf of the advertiser and published in any SEASPAR publications, and that such advertisement is neither libelous or defamatory, and invasion of privacy or otherwise unlawful to the third party.  The advertiser and its agency each agree to indemnify and hold harmless SEASPAR against all losses, liability, damage and/or expenses arising from the copying, printing, or publishing of any such advertisement.
9. No conditions printed or otherwise, appearing on contracts, orders, or copy instructions, which conflict with policies, will be binding on SEASPAR.
10. SEASPAR shall not be responsible for any damages caused by acts of God, fires, strikes, accidents or other occurrences beyond the control of the publisher or SEASPAR
11. Any drawings, artwork, and copy submitted for reproduction are accepted at the risk of the advertiser.  Credit for errors shall be at SEASPAR’s sole discretion and is limited to first insertion and shall not exceed the cost of space in which errors occur.  No allowance is granted for errors that do not materially affect the value of an advertisement.
12. Failure to fulfill contract terms for multiple insertions will result in additional charges equal to the discount allowed.
13. SEASPAR does not return any items submitted for advertising, unless otherwise mentioned.

Rate Protection
SEASPAR reserves the right to revise advertising rates.  However, this will not affect existing signed and written advertising agreements.  All advertising placed without a signed advertising agreement is subject to the rates that apply at the time of publication.

Payment
Once publication is distributed, the advertiser will be issued an invoice, which must be paid upon receipt.